New beginnings in the New Year

By Heather Gallegos




As 2010 emerges shiny and new, for many of us it also brings new hopes and dreams.    Perhaps you have hope for new clients, or the dream of a new business venture or just simply positive anticipation of better things in 2010.  Here at Spa Clientele Marketing Tips – there is hope for new energy and a dream of helping more spa owners like you grow their businesses.

2009 brought many changes, and for me personally it meant the need to work a full-time job and put writing new articles for this website on the back burner.   I was torn between taking down the site or leaving it…and the more than 100 articles on it … up and available to search and read.   I left it up and as the months passed, I realized could not let the website disappear forever. 

In early 2009, I reached out to my friend and colleague, Felicia Brown of Spalutions, to explore if she would be interested in running this site and my related ventures.  She and I worked together on a few projects before and I always enjoyed working with her.  While I’m strictly a California girl and Felicia is a southern belle, we have very similar marketing, business and coaching styles. And as fate would have it, she was ready for a new chapter for her business as well and began contributing to the blog soon after our initial call!

Now after several months of preparation, I am thrilled to entrust Spa Clientele Marketing Tips and Smart Spa Marketing course to Felicia's care.   She brings many years of running a successful spa and massage therapy practice in addition to her work as a marketing coach and business consultant. She has authored numerous articles in magazines such as Massage Magazine, Dermascope, Massage & Bodywork and Skin, Inc among others. 

 

Felicia has also started up two spas with two very different stories that I’m sure she’ll share with you in the future.   But for now, you should know that she has likely experienced and lived through what you may be facing in your business or practice right now.  I am confident that Felicia will nurture and grow this website while introducing new articles and business inspiration for spa owners and professionals. I encourage you to reach out to her, ask her advice, and share your own stories with her and others here on the Spa Clientele Blog.

Most importantly, I want to thank all of you for being loyal readers and clients – many of you have taught me along the way and helped me grow professionally as well.  It is my wish that your 2010 is full of health, happiness and prosperous growth!

Heather