June 28: Grab a Facebook URL for your spa or massage business

Within 15 minutes on June 12, 500,000 Facebook users created user names which now allow them to have an easy to remember web address. An example is the Facebook Fan Page for Day Spa magazine: www.facebook.com/dayspa.  This options was (and still is) a first-come-first-serve registration for a web page address that could lead to your personal or business web page.   If you have a Fan Page already set up on Facebook for your spa business, you are already ahead of the game.  However, if you have less than 1000 fans, you may have been frustrated by the rules that prevented you from claiming a vanity URL for your Fan Page.

Well here's some good news! June 28 you can get one no matter how many fans. Mark your calendars.

Not sure what I'm talking about?  That's okay, here's the what you need to know:

Facebook Fan Pages--sometimes referred to as Product Pages, Company Pages or Business Pages--are the only way to promote your business on that site. Creating and promoting Fan Pages can put you miles ahead of your competitors who don't know about these powerful tools.

Because Facebook doesn't limit the number of Fans you can attract, but limits you to 5,000 Friends, you'd be crazy not to create a Fan Page for your business.  

It is also important to note that Google indexes these pages, so they can show up in the organic search results on the left side of the screen when somebody searches Google for keywords like "day spa" and your local city or zip code. So be sure to include relevant keywords when you create the name of your Fan Page.  This may mean the title of your Fan Page is a bit longer than you might think is natural, but having a long title helps folks see your page and is not going to prevent anyone from scheduling an appointment.  If your business name is Chrysalis Salon and Spa in Oswego, IL your fan page user name could be "chrysalis" or "chrysalissalonandspa" and the name you enter when you first create the page could be "Chysalis Salon and Day Spa serving Oswego and Montgomery."

Some quick links for you to get started now:

• Create a username for your personal page (which may be your business on Facebook right now): www.facebook.com/username. 
• Create a Fan Page
• FAQ about Facebook Fan Pages

So get a head start today on creating your fan page so you will be ready on June 28th to grap your own Facebook URL!

And by the way...facebook.com/spa and facebook.com/massage are suprisingly not reserved yet!